Enhancing motor imagery (MI) results in amplified event-related desynchronization (ERD) and is important for MI-based rehabilitation and brain-computer interface (BCI) applications. Many attempts to enhance the MI by providing a visual guidance have been reported. We believe that the rubber hand illusion (RHI), which induces body ownership over an external object, can provide better guidance to enhance MI; thus, an RHI-based paradigm with motorized moving rubber hand was proposed. To validate the proposed MI enhancing paradigm, we conducted an experimental comparison among paradigms with 20 healthy subjects. The peak amplitude and arrival times of ERD were compared at contralateral and ipsilateral electroencephalogram channels. We found significantly amplified ERD caused by the proposed paradigm, which is similar to the ERD caused by motor execution. In addition, the arrival time suggests that the proposed paradigm is applicable for BCI. In conclusion, the proposed paradigm can significantly enhance the MI with better characteristics for use with BCI.